hey, i'm sharon
Having worked various roles in branding, content strategy, product design, and user experience, I have developed an interdisciplinary skillset and bring strong problem-solving capabilities and cultural thoughtfulness to the table. Currently, I am a product designer at Knotch and based in New York City.
EDUCATION
2018
-
2014
-
2014
Stanford University
B.S. in the Program of Science, Technology, and Society (Communications and Media Track)
Dedicated studies in Human-Computer Interaction with a focus in UX / UI. Interested in how technologies affect and change social behavior and decision-making.
EXPERIENCE
2020
-
2019
-
2019
Product Design Lead
at Knotch
Joined early-stage and led the Product team in standardizing processes across Design and Engineering disciplines. Working fluidly in both Product and Marketing capacities — from designing full-scale conferences, to shipping quality user interface components.
2018
KPCB Product Design Fellow
at Helix DNA
Kleiner Perkins Caufield & Byers Design Fellow with Helix DNA. Led product design on concepts for a Helix API and helped organize the Helix marketplace with a standardized digital display.
2017
Strategy Intern
at Stink Studios, New York
Recognized as one of the 10 Best Agencies in New York City by Awwwards. Strategical research for campaigns with companies such as Google, Coty Partners, and Planned Parenthood.
2017
UX Design Intern
at Stanford University
Audience research and UX/UI design for Stanford’s API web services and partners. Collaboration with Stanford’s ServiceNow to improve usability and behavioral familiarity.
CAPABILITIES
Adobe Creative Suite
Strong familiarity with Adobe Illustrator, Photoshop, and Lightroom.
Brand Strategy & Thinking
Strong experience and education in brand positioning and identity design.
Figma
Advanced knowledge of Figma for designing user interfaces, building high-fidelity prototypes, and maintaining a visual language across products.
Audience Research
Effective products are only successful with clear, continuous audience understanding. 200+ audience interviews performed.